Fashionspace
There’s an interesting new community platform and social network for fashion called Fashionspace. Started in the UK by Holly Bellm and Harry Bridgeman it is:
“A place to buy, sell or swap your independently designed, vintage or 2nd hand fashion and network with other designers, creatives and fashion-lovers”.
I think this was a niche just waiting to be filled, a community platform centered around fashion and specifically fashion designers. As VentureBeat reports, the platform launched last October and possesses a community of 22,000 active members and 800,000 monthly unique visits. Holly and Harry built the community by leveraging relationships with an initial group of designers that would provide credible content. Bellm’s hopes Fashionspace will help uncover new fashion design talent as MySpace has done for undiscovered music talent.
The one advantage I see over other community platforms that Fashionspace intelligently built in, is a commerce platform to allow community members to set up their own boutiques. The feature is very relevant for their niche community of independent designers. There are no fees to participate or to set up a shop. Fashionspace generates revenues by taking a 10% cut from sales transacted on their platform.
Out of curiosity I went to see what they had in their T-Shirt section. For the full story visit VentureBeat.
